How a man made a name for himself in the world of childcare: Tobias Dreilich and Kids Concept. Even as a young man, Tobias Dreilich, today the managing director of Kids Concept, was already involved in childcare: first alternative civilian service with disabled children, then training as a childminder plus further training as a special-needs carer. In some care institutions he saw a lot that he didn’t like, so he decided to offer his own childcare service. In 2005, Dreilich launched his ‘care for special needs’ concept with great success. ‘During that time, as a self-employed childminder, I looked after children with and without disabilities in the Grünwald, Solln, Pullach and Straßlach areas, as well as in Munich districts such as Munich-Harlaching and Bogenhausen.’ Tobias Dreilich, who always champions children’s wellbeing and loving upbringing without coercion, also advises having rules and consequences. ‘Even though I’m a man, who nowadays finds it hard to get a chance in this profession, I wanted to prove to parents that there are competent male caregivers too.’ At his agency Kids Concept, his customers ask almost exclusively for female caregivers. ‘I myself now look after the parents and select their preferred caregivers, who present themselves at our agency week after week.’
